by Marcello Cazzaniga | Feb 21, 2020
The businesses able to make important choices are always the ones that change the market: companies able to choose the path of internationalization, to choose a new way for the evolution or commercialization of their products. As a matter of fact, a company willing to...
by Marcello Cazzaniga | Dec 6, 2019
In this post we are going to highlight the differences between a sales consultant and a company that has as its core business the active customer acquisition for its clients. Indeed, a company that intends to expand its business has to carefully choose between the...
by Marcello Cazzaniga | Aug 19, 2019
There are many possible ways of looking for new customers in order to boost client portfolio. However, the most critical aspect is the identification of a method that allows an investment truly able to generate a return in commercial terms. Sales and marketing...
