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Our Blog

Our blog narrates what stimulates our imagination:

we believe that what inspires us is indeed

at the basis of our way of working

Our Blog

 

 Our blog narrates what stimulates our imagination:

we believe that what inspires us is indeed

at the basis of our way of working

B2B business development and digital marketing

B2B business development and digital marketing

In the last few years the world of sales, especially in terms of B2B business development, has been characterized by a large presence of digital marketing activities. In the following article we would like to focus exactly on B2B world because what happened in B2C...

Touchpoints of a B2B customer journey

Touchpoints of a B2B customer journey

The path to purchase in the B2B world is a complicated journey, made of touchpoints that describe the beginning of the relationship between two or more companies in a more or less wide time frame. As a matter of fact, some companies need weeks in order to close a...

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